TRIPP, the Los Angeles-based startup behind the eponymous VR meditation app, has secured a Sequence A funding amounting to $11 million.
The funding, which was introduced by way of TechCrunch, was led by Vine Ventures and Mayfield with participation from Built-in. This brings the corporate’s total outdoors funding to $15 million, with its first $four million secured again in September 2017.
With the purpose of decreasing on a regular basis stress and creating mindfulness, TRIPP delivers a type of gamefied meditation expertise that focuses on respiration workout routines, trippy landscapes, and calming sound frequencies.
In line with TRIPP CEO Nanea Reeves, the app serves as a “low-friction different that may ship a few of that [psychedelic] expertise in a extra benign manner.”
The app is obtainable on Oculus Quest and Oculus Rift as a subscription service ($5 month-to-month, $15 yearly), but additionally a one-time $30 buy on these platforms in addition to PSVR.
Reeves tells TechCrunch that the COVID-19 pandemic has helped shoppers “dial into the significance of mindfulness and psychological well being consciousness.”
What’s extra obvious although is the pandemic has induced a fast shift to at-home leisure, that has consequently additionally seen funding move extra freely to VR startups. A few of the highlights over the previous 12 months: social VR platform Rec Room garnered $100 million, China-based headset producer Pico raised $37 million Sequence B+ financing, and startup AppliedVR acquired $29 million to pursue FDA approval for its VR ache administration software program.
Subscription-based VR health apps like Supernatural and FitXR have additionally taken the limelight as they had been tapped to fill the void left by fitness center closures. On the platform facet of issues, Fb has additionally not solely included platform-level health monitoring on Oculus Quest headsets, Oculus Transfer, but additionally outfitted hundreds of its staff with Quest 2 as a solution to get them up and shifting whereas nonetheless at residence.
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