This week marks the primary yr anniversary of Oculus Quest, Fb’s newest and biggest standalone VR headset. At the moment the corporate revealed that $100 million price of Quest video games and apps have been offered to this point.
Fb hasn’t but revealed the massive query on all people’s thoughts: what number of Quest items have offered? However the firm is providing up some numbers which give us an concept of the scope of the headset’s efficiency to this point, and how much alternative its ecosystem represents for builders.
At the moment Fb introduced that Quest customers have spent $100 million on video games and apps for the reason that headset launched on Might 21st, 2019, a tidy quantity for Quest’s first yr available on the market.
Mixed with different content material income milestones that Fb has shared during the last yr, we are able to get a tough sense of how issues are going for the headset and its app retailer.
By charting the month-to-month common content material income between identified knowledge factors, we are able to additionally roughly perceive the momentum of app gross sales.
In fact, this knowledge is sort of sparse; notably we’re lacking knowledge across the vacation season which possible noticed a serious bump in income from content material purchases on Oculus Quest, so that may certainly bend the road between the final and second to final knowledge factors however we are able to’t say by how a lot.
What we do find out about that point interval is that Christmas day 2019 noticed practically $5 million in VR content material spent throughout all Oculus headsets, although we don’t know the precise breakdown between Quest, Rift, and Go.
At our final test, the typical worth of the preferred paid apps on Quest was $19. That allow’s us determine that $100 million in content material gross sales equates to round 5.2 million apps offered in Quest’s first yr.
The $100 million content material income milestone additionally provides us a touch about what number of Quest headsets have been offered. By roughly guessing the typical content material spend per buyer, we are able to work out a tough estimate of Quest unit gross sales.
One yr after the launch of Quest, we’d guess that the typical content material spend is round $100 (4 $25 video games). Taking that as our assumption, we are able to estimate Quest has offered someplace within the neighborhood of 1 million items to this point.
If that’s true, Quest is promoting moderately properly, however not in addition to PlayStation VR which hit 1 million items simply 4 and a half months after launch and has reached 5 million items to this point.
To what extent Quest’s unit gross sales have been constrained by inventory shortages associated to the Coronavirus pandemic isn’t sure, however the excellent news for Fb is that inventory of all Oculus headsets seems to be to lastly be choosing again up in the previous few weeks.
Go to our Digital Actuality Store
Go to our sponsor Video 360 DigicamCredit score : Supply Hyperlink