Masters of Pie Secures $4.7M to Further Develop AR/VR Tools for Enterprise – Road to VR



Masters of Pie, an enterprise-focused AR/VR studio, introduced its secured £three.6 million (~$four.7 million), one thing the corporate says will assist double its growth workforce and add assist for cloud streaming and IoT knowledge to its flagship product, Radical SDK.

The funding spherical was led by Foresight Williams with participation from Downing Ventures, Bosch Ventures and present angel traders. In accordance with Crunchbase, the most recent spherical brings Masters of Pie’s whole funding to £5.2 million (~$6.eight million).

Based in 2011 in London, Masters of Pie began out as a service firm creating R&D prototypes and merchandise for blue chip firms utilizing the instruments and information from the gaming business.

The studio later honed in on digital actuality with the discharge of the Oculus Rift DK1 again in 2013, though it wasn’t till 2016 that the studio stopped taking service-based work and consolidated its effort into a brand new enterprise-focused platform, Radical SDK, which is geared toward serving to firms collaborate on reside ‘heavy’ 3D knowledge units in AR and VR.

“Our ambition was for a scalable product which might change the best way enterprise as a complete collaborates,” founder and CEO Karl Maddix says in a press assertion. “This led us to vary techniques and construct out Radical from the bottom up as an SDK that we may license to bigger, extra established software program suppliers who already offered en masse to our goal buyer base, however lacked the power to simply add this new actual time assist natively to their very own software program platforms attributable to technical debt.”

With the funding, the studio says it’s going to additionally increase its enterprise into industries comparable to structure, engineering, development, healthcare and the vitality sector.